Amazon GS1 Barcode Necessities

Amazon GS1 Barcode Necessities

Amazon GS1 Barcodes shouldn’t be overseas to you, because the market solely accepts this code. It’s a normal for Common Product Codes (UPCs), that are the barcodes used throughout the provide chain.

Amazon up to date their GS1 barcode coverage again in 2016. Nevertheless, {the marketplace} wasn’t too strict about it till 2018. Since then, manufacturers have discovered that they should use an Amazon GS1 barcode for every merchandise they promote.

It is a essential factor for any Amazon vendor. Proudly owning the right Amazon GS1 barcodes will enable you proceed itemizing on Amazon. Plus, you’ll keep away from getting penalized by {the marketplace}.


What are Amazon GS1 Barcodes?


An Amazon GS1 barcode is a UPC that’s been acquired by GS1. Let’s strip this definition all the way down to the fundamentals:

  • GS1 stands for Global Standard 1. It’s the group that launched barcodes, again in 1974. GS1 has developed many barcodes through the years. For instance: UPC, European Article Quantity (EAN), and GS1 QR code.
  • A barcode is a string of numbers that establish a product and its producer. In addition they assist observe, course of, retailer and ship merchandise throughout the provision chain. The primary 6-9 numbers in a barcode are the producer’s prefix, saved and supplied by GS1.
  • The corporate prefix is used to create a World Commerce Merchandise Quantity (GTIN). It is a product identifier that GS1 makes use of to create codes like EAN/UPC. Nearly each Amazon merchandise has a GTIN, because it’s required to create new listings.
Amazon GS1 Barcode Sample

All producers registered with GS1 get a GTIN. Additionally, each product code they register is linked to that distinctive GTIN. That is what makes Amazon GS1 barcodes so essential. They join every merchandise with their genuine sellers/suppliers.

Why Sellers Want Distinctive Amazon GS1 Barcodes


The 2002 GS1 license settlement states that you could’t use one other firm prefix. So, any sale, reuse, sharing or lease of a preexisting GS1 code is prohibited. It additionally implies that GS1 is the one place the place you possibly can purchase respectable barcodes on your merchandise.

As a matter of reality, Amazon GS1 barcodes should be strictly obtained from GS1. This ensures that the producer information is similar throughout the merchandise that they provide.

However what when you purchase your codes someplace else? Whereas it’s not strictly unlawful to reuse barcodes, this state of affairs can create some difficult points. As an example:

  • You could possibly use a barcoded that’s registered for a distinct product.
  • The barcode is already assigned to an merchandise in an unrelated class, with a distinct license.
  • You’re utilizing a replicated UPS, which isn’t searchable inside GS1. Thus, the barcode can’t be verified.

Amazon checks each barcode to confirm that they’re registered within the GS1 database. In reality, all sellers are required to use legitimate GTINs for every of their ASINs. So, anybody utilizing codes acquired outdoors of GS1 might have their merchandise delisted from Amazon.

Some sellers might have bother with this, although. Getting a singular Amazon GS1 barcode will be dearer than going by a reseller. The initial fee can go from $250 to $10,000, relying on the quantity of merchandise that you just promote.

Desk supply: GS1 US

Plus, manufacturers should renew their GS1 registration yearly to maintain their firm prefix energetic. That alone might price from $50 to $3,000. That stated, you would stand to lose far more if Amazon calls out your barcodes.


Correcting Product Listings with Incorrect UPCs


In case that you just’re reselling objects with codes purchased outdoors GS1, we advocate that you just do the next:

  1. Search Amazon for comparable product listings.
  2. Confirm that the code is appropriate with the model or producer.
  3. If the barcode is appropriate:
    1. Checklist anew in opposition to the prevailing itemizing
    2. Shut down the itemizing that has the improper UPC
  4. If there’s no appropriate barcode:
    1. Acquirer the right information and shut down the wrong itemizing.
    2. Relist the product with the legitimate data.

Sellers utilizing Amazon Brand Registry solely want to vary the important thing product attribute. It’s because such manufacturers don’t often have to checklist their merchandise with a UPC.

In case you’re having bother, contact Model Registry Assist. They’ll enable you change the itemizing and ensure the replace.

You may as well create a brand new itemizing that options the right information, after which merge it with the outdated provide.


Easy methods to Get GS1 UPC Codes for Amazon


Let’s see how sellers can register with GS1 to create Amazon GS1 Barcodes:

  1. Open an account with GS1 so that you can apply for a company prefix. It will safeguard your Amazon, since every will characteristic a respectable GS1-generated code.
  2. With an organization prefix at hand, you’ll be capable of register each product to GS1. They may assign every merchandise a singular quantity. As soon as they’re mixed together with your prefix, anybody will be capable of observe the merchandise again to you.
    1. Product IDs include a set set of numbers. For Amazon’s functions, barcodes should equal 11 digits, plus 1 checked digit calculated by GS1.
    2. Observe that sellers can choose a particular numbering system for his or her merchandise. This will help preserve observe of SKU variations.
  3. Obtain the barcode photographs, or the digital barcode information, from GS1. You’ll want these to design your product labels earlier than delivery.
    1. Place the barcode in a transparent, seen place to make it straightforward for Amazon to scan and observe your objects.
    2. Just be sure you use the right code for every package deal. It will keep away from delivering the improper product to clients.


2016 Amazon GS1 Barcode Replace


Amazon up to date its GS1 barcode necessities in 2016. The Vendor Central product UPC and GTINs policy now states that Amazon verifies product authenticity in opposition to the GS1 database.

So, in case your UPCs don’t match with GS1 search outcomes, they are going to be thought of invalid. The one strategy to ensure that your UPCs are genuine is to purchase them from GS1.

As a respectable vendor, you’ll have your personal firm prefix. Plus, you possibly can’t use the codes of another enterprise, which after all have their very own prefix.

{The marketplace} has lengthy confronted a problem with counterfeits and duplicate listings. As a substitute of double-checking, sellers use their very own barcodes on merchandise that exist already on the catalog.

This follow confuses clients. It additionally causes evaluations to be unfold over numerous listings as an alternative of consolidated on a single itemizing for a similar product.

 Through the use of the GS1 database to cross examine product codes, Amazon can confirm the true merchandise and remove the duplicates.

The coverage additionally states that Amazon can evaluate your listings at any time. However what occurs if {the marketplace} detects any discrepancies? Amazon can flag any code that doesn’t replicate the identical producer/model that you’ve in your listings.

In a worst-case state of affairs, any listings with invalid product UPCs shall be eliminated. Plus, your ASIN creation or promoting privileges might be quickly or completely eliminated.


Amazon GS1 Barcode Exemptions


Now, there are some instances the place you shouldn’t be utilizing a barcode assigned to you by GS1. For instance, once you promote a product that’s not branded below your organization.

Once you resell one other model’s product, you shouldn’t be utilizing your UPC. Resellers ought to moderately use the barcode bought and provided by the model/producer.

Your vendor account will be shut down when you slap your personal UPC on another person’s product. Plus, you would additionally face severe authorized expenses from the model proprietor.

If the merchandise don’t have a barcode, get in contact with the producer/provider to get it sorted out.

The identical state of affairs applies to product bundles from a third-party model. It is advisable to request the UPC that applies to the bundle.

In case an merchandise or bundle doesn’t have a GTIN, you possibly can apply for a GTIN exemption. Put together some product photographs and a letter from the model proprietor stating that they don’t have a GTIN. You may as well embody a hyperlink to the product web page.

Right here’s one other distinctive state of affairs: Amazon permits personal label objects in choose classes to be bought with no UPC. That’s, after all, if the vendor utilized for a GTIN exemption. In such instances, Amazon assigns a World Catalog Identifier (GCID) to the product, as an alternative of a UPC.

Now, personal label bundles require a separate GS1 UPC that’s distinctive to the bundle. If the merchandise within the bundle are from a number of manufacturers, you can even apply for a GTIN exemption.


Remaining Ideas


Proudly owning genuine Amazon GS1 Barcodes is essential for any vendor within the market. Such instruments will enable you optimize the provision course of. 

Not solely that, however you’ll shield your merchandise in opposition to duplicates or counterfeits. Plus, respectable GS1 barcodes, will can help you proceed itemizing on Amazon.