In accordance with eMarketer, this 12 months’s best rise in gross sales will probably be for important items, vogue, magnificence merchandise, pet merchandise, and furnishings.
However pc and shopper electronics will proceed to be the perfect product classes in 2022, accounting for 26% of gross sales.
Statista is much more optimistic by way of gross sales share for digital merchandise.
It attributes 28.3% of all gross sales to it this 12 months, with marginal progress by 2027. The identical goes for vogue and attire gadgets, which is able to proceed to account for simply over 1 / 4 of gross sales till 2027.
However Statista additionally makes a couple of different claims.
In a recent forecast, it means that not a lot has modified by way of purchaser preferences since 2019.
Additionally, whereas on-line gross sales of electronics will surpass offline gross sales in 2025, the worldwide marketplace for shopper electronics ought to develop by just one.84% per 12 months till 2026.
Not everybody favors these classes, although. This 12 months, eMarketer is rooting principally for magnificence, books, furnishings, meals and beverage, and pet merchandise, as a consequence of post-pandemic way of life adjustments.
But, for FeedbackWhiz, Sports activities & Outside and the Patio, Garden & Gardening subcategory take priority.
Nonetheless, there’s a rising consensus that persons are increasingly thinking about self-care and residential enchancment merchandise. This in all probability displays altering existence, new-found hobbies, and a thriving “homebody financial system”, as Business Insider calls it.
