How To Promote On Amazon Canada – Full Onboarding Steps


Amazon Canada is a lesser-known market, nevertheless it presents loads of alternatives. There are 15.9 million month-to-month distinctive guests and they’re rising quick! 

Whereas Amazon Canada isn’t as large a market as Amazon U.S., its development has been spectacular with a mean annualized gross sales quantity of over $three billion USD. Not solely that, in keeping with eMarketer data, there have been almost 16 million distinctive Canadian guests searching or shopping for gadgets by way of Amazon Canada websites – these numbers are music to any vendor’s ears! 

In case you’re an current Amazon vendor outdoors of Canada, or a Canadian resident searching for a market on your merchandise to thrive, then Amazon Canada may simply be what you’ve been ready for.

Let’s get began! 

Why must you promote on 

Canada is a hotbed of potential for any Amazon vendor as it’s estimated that income generated from e-Commerce gross sales will surpass 33 billion U.S. {dollars} by 2024 (Source). Which means that should you promote an merchandise to Canada, you possibly can count on a 10%-20% enhance in gross sales as in comparison with 

As turns into extra fashionable with Canadians, the competitors will proceed to extend, nonetheless, should you determine to broaden your Amazon enterprise into Canada, now could be the most effective time to solidify your rankings and evaluations in whereas the competitors is weak. 

One advantage of promoting on is that they permit multi-channel achievement which suggests your Canadian clients can get orders out of your web site shipped straight from inside Canada; avoiding duties or lengthy transit occasions. 

Canada has one of many easiest taxation methods relating to purchases as a result of every part falls underneath their “harmonized” system of amassing only one kind of tax for something you purchase there. 

Learn how to Promote on Amazon Canada 

In terms of enterprise, you possibly can by no means implement the one-size-fits-all strategy. Earlier than beginning your personal, be certain that it’s the correct one for you. 

Discover the correct product to promote 

Decide a enterprise mannequin and perform a little research on how worthwhile different firms on this trade have been final yr. Additionally have a look at what they provide as providers, whether or not or not these items/providers are fashionable sufficient to maintain them financially (particularly if there may be an up-front price related to buying them), and so forth. The perfect-selling merchandise fluctuate from one market to the opposite. To seek out out which of them are sizzling in Canada, use amazonnewstoday’s product analysis characteristic to discover what’s trending regionally and throughout numerous international markets. 

How to join the vendor account

This information will stroll you thru every part you must find out about signing up for an Amazon vendor account in Canada. Primarily based in your wants, you could qualify for both the Particular person or Skilled plan. 

Particular person: 

In case you’re simply beginning out and don’t have quite a lot of capital to put money into stock, then Amazon’s superior Particular person Account is ideal for you! With no month-to-month price, it’s a good way to get all the way down to the e-Commerce enterprise with out committing. For simply $1.49 CDN per sale, you may give this mannequin a try to see if promoting on-line is for you!

Choose the person plan if: 

  • you’re a vendor that sells fewer than 20 gadgets monthly. Word: should you promote greater than 20 gadgets, your whole per-sale charges will exceed means past the skilled promoting plan.
  • You don’t require the superior promoting instruments or add-on applications that include the skilled promoting plan.
  • You haven’t determined but on what to promote. 


In case you’re promoting greater than 20 gadgets a month, the skilled account can be your finest wager. You’ll get superior instruments and promoting capabilities that include it for simply $29.99 CDN monthly! The skilled promoting choice additionally contains superior promoting instruments and promoting amenities. 

The skilled vendor plan additionally contains three superior promoting applications – handmade, launchpad, and amazon enterprise. 

  • Handmade – helps native makers, permits to promote handmade gadgets, appropriate for promoting house decor gadgets, magnificence merchandise, and jewellery. 
  • Launchpad – helps innovation as they permit small manufacturers to promote distinctive merchandise, get present concepts and improve model visibility. 
  • Amazon Enterprise – permits large manufacturers like Fortune 500 firms to promote from 9 nations – Canada, United Kingdom, Germany, France, Italy, Spain, Japan, India, and the U.S.  

Now, let’s start with the registration course of: 

Learn how to register on

Issues required to signal for vendor account: 

  • Checking account particulars, together with your account and routing numbers 
  • Bank card particulars
  • Nationwide identification proof
  • Tax data
  • Cellphone quantity

Go to the web site – Promote on Amazon and click on on “begin promoting”.


Now, create a brand new Amazon account together with your e-mail and password. 


Enter what you are promoting particulars and placement. Word: Even should you don’t reside in Canada, you possibly can promote on the Canadian market, how? we’ll get there shortly!


Subsequent, for Enterprise Sort, you’ll have to select from the next choices:

  • State-owned enterprise
  • Publicly-listed enterprise
  • Privately-listed enterprise
  • Charity
  • None, I’m a person

Select the “None” should you don’t have a registered enterprise. Or else, select the choice that describes what you are promoting appropriately. 


Within the subsequent step, it’s a must to fill within the following particulars:

  • Your bodily tackle
  • Cellphone quantity
  • DOB
  • Billing and checking account data
  • Retailer title and promoting plan

Once you join an Amazon account, Amazon might want to confirm your account earlier than approving it. As soon as the verification is full and accepted, you can begin itemizing your merchandise on sale!

Success Strategies to promote in Canada 

Sellers have 2 choices relating to delivery their merchandise: Success by Amazon or fulfilling orders themselves.

Sellers within the Canadian market can make the most of Success by Amazon (FBA), however additionally they have a selection of dealing with packing and delivery on their very own by way of Fulfilment by Service provider (FBM).  Some sellers favor this selection as a result of it might provide them extra management over their stock and it additionally reduces delivery inbound charges. 

FBA – Success by Amazon 

FBA has many benefits that make it extra interesting to most sellers. Sellers use FBA as a result of they save time and add comfort as compared with dealing with an order manually themselves, or by way of third-party delivery providers. With Amazon’s achievement program for retailers, you possibly can retailer your merchandise at considered one of their warehouses and the Amazon workers will choose, pack and ship the orders for you as soon as a buyer makes a purchase order.

One other essential advantage of promoting by way of FBA is that each one purchases are routinely eligible for prime delivery which ensures quick supply inside 1-2 days. 

A brand new examine from Sellbrite proves simply how efficient these applications might be on what you are promoting when achieved proper. They studied a vendor who was working an FBA enterprise with 20 lively gadgets at any given time, acquired round $21Okay monthly product sales income over 10 months of promoting their items by way of Amazon’s achievement program by way of Vendor Central. This proves that Amazon algorithms are in place that will help you. They make FBA merchandise extra seen on searches, as in comparison with FBM gadgets.

FBM – Success by Service provider

FBM implies that the vendor will handle their very own storage, achievement, and customer support. Some sellers favor to make use of FMB as a result of they’ll lower your expenses by avoiding Amazon’s charges and inbound delivery prices. Most FMB sellers now outsource achievement providers utilizing third-party suppliers.

Amazon Canada Vendor Charges 

One of the vital essential issues you must do earlier than promoting on Amazon Canada is estimate how a lot it would price. Promoting by way of FBA or FBM means you’ll be answerable for some seller fees, which fluctuate relying on in case your stock goes by way of an agent (FBA) or straight from a provider (FBM). 

You will have to incur transport prices because of importation and customs duties costs; nonetheless, gross sales taxes aren’t very advanced relating to Canada. For extra details about tariffs as they apply particularly to gadgets coming into Canada, please go to

Referral Charges 

In case you’re trying to promote your gadgets on Amazon, the referral price is a fee that it’s a must to pay to Amazon for promoting on its platform. It sometimes quantities to 15% or much less of the product’s sale value

Amazon routinely deducts its referral charges after every sale is made. You’ll earn your revenue minus their 15% fee (and any delivery prices if selling via FBM). Amazon deducts whichever of those two quantities are bigger: both the share for that merchandise or a per-item minimal price, which varies relying on what you’re promoting and its value. 

Charges paid by FBA Sellers

In case you determine to make use of the FBA achievement methodology, Amazon costs extra charges for dealing with your storage, packing, delivery, and buyer providers. The quantity of charges that FBA sellers pay is set by the scale and weight of the gadgets offered. 

FBA Storage Charges 

On high of the prices related to fulfilling an order, sellers are additionally answerable for storage charges in the event that they promote on FBA and use Amazon’s warehouse space. There are two sorts of long-term storage: month-to-month or yearly.

Month-to-month Stock Storage Charges 

Amazon’s month-to-month storage charges are charged inside 7-15 days for any given month. For instance, to see your stock storage price for January discuss with February’s funds report (which incorporates transactions from seventh -15th Feb). 

Customary measurement merchandise could also be cheaper however require extra advanced shelving than outsized ones and so can really find yourself costing you extra when it comes to long-term prices if not contemplating these components fastidiously on the strategy planning stage. 

Lengthy-Time period Stock Storage Charges 

Amazon long-term storage charges are calculated on the 15th of every month and gadgets which have been saved there for over 365 days can be charged $150 per cubic meter.

Canadian Tax System and Laws 

Canada has a GST/HST, i.e. federal gross sales tax system that has been simplified by being utilized to every province. There are solely 13 provinces and territories, making it simple for Canadians who stay outdoors their house area to remit what they owe in a single easy type.

The desk under describes which sort of taxes are relevant in every province and territory:

Gross sales Tax Sort Provinces
GST  Alberta = 5% GSTNunavut = 5% GSTNorthwest Territories = 5% GSTYukon = 5% GST
GST and PST/RST/QST British Columbia = 5% GST + 7% PSTManitoba = 5% GST + 7% RSTQuebec = 5% GST + 9.975% QSTSaskatchewan = 5% GST + 6% PST
HST Solely Ontario = 13%New Brunswick = 15%Newfoundland = 15%Nova Scotia = 15%Prince Edward Island = 15%

Learn how to promote in Canada from the U.S?

Amazon now permits sellers to promote on, Vendor Central Canada, and Mexico with only one account! This implies which you could conveniently swap between U.S., Canadian or Mexican instruments in vendor central with no need separate accounts for every market. 

Amazon makes it simple to promote in Canada from the USA. You don’t want a registered Canadian enterprise or checking account anymore – all it’s a must to do is join your US-based account together with your Canadian vendor account and use Amazon’s Forex Converter for Sellers, which can routinely convert earnings into your native foreign money.

Product Itemizing on

You possibly can simply switch your US listings over to the Canadian market in only a few steps. In your unified account, swap over to Canada from the drop-down menu and enter an ASIN quantity on your merchandise which can be already accessible on 

When you’ve achieved this, the entire data out of your U.S. itemizing will routinely load on your new itemizing. From there, click on “Promote This Product” and go to the following web page.  

The perfect factor about that is that your entire evaluations will routinely get transferred to your itemizing. 

Now, merely enter your value, SKU, situation, and achievement methodology on the provide web page and you might be able to promote your merchandise to Canadian clients. 

Word: Your costs can be greater in Canada because of FBA charges and alternate charges. You need to use a foreign money conversion calculator to get an thought of the present alternate charge for USD to CAD. 

Sending Stock to Canada

Sending merchandise to Canada is usually a little tough. If you’re delivery FBA stock into the nation, we propose sending lower than what is shipped to an Amazon US warehouse (at the least till you determine how a lot product will promote monthly). The Canadian market is smaller in measurement and should not want as many items available because the US. 

Earlier than you start with the cargo course of in Canada, ensure you learn the Canada Border Companies Company’s Importing commercial goods guide

You need to use amazonnewstoday’s Product Ideas characteristic to get correct insights on the Canadian gross sales quantity of your area of interest of merchandise.

Issues you must know when promoting on 

  • Amazon FBA charges could also be greater in Canada
  • Canadian Change charge isn’t secure
  • Canadian obligation charges are usually greater than the U.S.
  • Amazon has no partnered Carriers that goes to Canada
  • You want a Enterprise Quantity to import gadgets to Canada
  • When you are sending UPS/FedEx and many others. to Canada, ensure you have cleared the DDP (Delivered Responsibility Paid) course of, in any other case, Amazon will reject your cargo. 
  • Canada has a GST System.

What’s North America Distant Success and is it useful? 

For sellers on Amazon’s US marketplaces who need to promote merchandise outdoors of their house nation there are two options: construct your personal warehouse/achievement heart in one other locale so you possibly can ship your items from one place whereas sustaining stock throughout completely different markets, OR enroll your self within the NARF program.

In 2019, Amazon launched North America Distant Success or NARF. This program permits your Amazon merchandise in the USA to be shipped into Canada and all points of taxes/duties, delivery can be dealt with by Amazon as soon as they’re ordered on Canadian soil. 

Whereas that is nice for many who don’t need to undergo sorting worldwide orders themselves, it may be seen that gross sales quantity when utilizing this service can usually drop down by 90% or more as in comparison with bodily delivery your merchandise to Canada.


In case you’re simply beginning out as an Amazon Vendor, or if what you are promoting is increasing to the Canadian marketplace for the primary time, we hope this information helps. 

In case you want extra data on product concepts that can resonate together with your clients or establish top-notch key phrases and product listing optimization, ensure you observe our Youtube Channel.