The New Amazon UK Heavy and Cumbersome FBA Program – AMZ Advisers


The retail large just lately launched a Heavy and Cumbersome FBA program in 5 European nations, together with the UK.

Promoting cumbersome objects on Amazon is usually a tiresome endeavor. Sellers should take care of elevated charges, in addition to many storage and cargo difficulties. However that’s about to get simpler!

This new recreation plan will increase the utmost weight and dimensions quota. It additionally expands FBA companies for heavy and hulking objects within the UK. Heavy and Cumbersome FBA is a chance for big equipment Amazon sellers can’t miss out.

To get the phrase on the market, we’ve ready a information to stroll you thru the advantages that this new Amazon service might carry to what you are promoting.

Heavy and Cumbersome FBA Program: Massive Adjustments

As of April 1st, Heavy and Bulky FBA service is available in the United Kingdom. This system is sort of a optimistic change for UK sellers who desire a bigger market share.

Heavy and Cumbersome FBA permits manufacturers to retailer and ship extra outsized objects in Amazon warehouses. Plus, the service additionally lets prospects select the next supply service sorts:

  • Scheduled. Prospects choose a particular time and date slot to obtain a product.
  • Room of Alternative. Carries ship a package deal to a specified room within the buyer’s house.

This system works as a home achievement service. Which means Amazon sellers should create particular FNSKU codes for each retailer they want to promote.

As we mentioned, the service is now obtainable in 5 nations: Germany, Spain, France, Italy and the UK. Nevertheless, as a result of Brexit laws, EU sellers can’t retailer stock in Amazon UK warehouses.

How you can Enroll within the Program

There are particular standards to hitch the New Amazon UK Heavy and Cumbersome FBA Program. Sellers thinking about service should excel within the following areas:

  • Supply Estimate Correct (DEA). Your supply error margin should fall under 4%. Which means you have to have 96% of profitable, on-time deliveries.
  • Legitimate Monitoring Fee (VTR). This metric measures your use of legitimate monitoring numbers to supply detailed monitoring data.  Optimum VTR is 95%
  • Eligible Merchandise. You could promote objects that meet the required weight and dimensions, or inventory that requires particular dealing with.

Sellers additionally need to depend on carriers that present full monitoring for purchasers. Right here’s an inventory of UK carriers obtainable for this system:

  • UK Mail
  • Amazon Delivery
  • UPS
  • DHL
  • Skilled Logistics
  • DPD
  • Yodel
  • DX
  • Panther

Observe: The European Success Community and Pan-European FBA isn’t at present obtainable for Heavy and Cumbersome FBA.

Set Up FBA

The brand new Heavy and Cumbersome program requires sellers to make use of Success By Amazon (FBA)

FBA frees you from cargo hassles and renting a warehouse. You solely need to add your product listings to {the marketplace}.

Then, simply put together your objects, and ship them to an Amazon achievement middle. The retail large will handle selecting, packing and transport.

You solely want to fret about sufficient product in inventory.  pay for storage and orders fulfilled by Amazon. Plus, you’ll take pleasure in the next perks:  

  • Your merchandise can be Prime-eligible
  • Pay just for storage and orders fulfilled by Amazon
  • You get higher scores due to Amazon’s assure
  • Returns return to Amazon warehouses

Apply for the Program

While you meet all necessities, you’ll be able to apply to the Heavy and Cumbersome FBA Program. Amazon will contact you inside 5 enterprise days.

Amazon will inform you about all product eligibility requisites and monitoring choices.

Heavy and Cumbersome FBA Program Standards

We’ve reviewed the adjustments that Heavy and Cumbersome FBA brings to the desk. Now let’s have a look at the factors sellers should meet to enroll within the service.

Product Eligibility

Product enrollment for big merchandise is identical because the common FBA Program. Nevertheless, they don’t seem to be eligible for the same old preparation and label companies.

Massive objects should additionally meet particular necessities to be eligible for the Amazon FBA Heavy and Cumbersome service.

We’ve listed the UK dimensions and weight standards, in addition to the achievement charges for Heavy and Cumbersome FBA.

Supply: Vendor Central

You’ll need to pay £0.24 per further kg on merchandise heavier than 60kg. Sellers should additionally pay a £15 referral payment, on high of standard FBA charges, for every product offered by way of Heavy and hulking FBA.

Be taught extra about FBA Product Restrictions here.

Observe: You may stilluse the usual FBA channels to listing objects that don’t meet the Heavy and Cumbersome standards.


Sellers ought to meet all FBA packaging and preparation requisites earlier than sending inventory to Amazon. Listed below are the rules to deal with:

  • Pack each merchandise SKU inside a single carton. The warehouse received’t settle for merchandise that require meeting.
  • Create particular person Amazon barcode for every Heavy and Cumbersome FBA merchandise.
  • Inform carriers of things’ Pallet, Invoice of Lading and Car necessities earlier than transport.
  • No palletization is required, so long as an merchandise falls under the ‘dimensions and weight’ threshold.
  • You may unpalletize bigger merchandise if they’re clampable, and marked as such within the package deal.
  • Carries should inform Amazon about loose-loaded items and clampable objects.

At all times put together your objects appropriately for cargo. In any other case, Amazon will reject storage at its achievement facilities.

A Few Further Ideas

For those who suppose the New Amazon Heavy and Cumbersome FBA Program could possibly be a very good match for what you are promoting, then have in mind the next ideas to enhance your vendor expertise:

Price Variations

Break down all the price adjustments and costs required. You might be coming into a brand new market area of interest. So, that you must reassess your category-based and advertising and marketing budgets for big objects.


Lack of inventory might make youth product listings go down. Plus, prospects might go away unhealthy critiques when a suggestion isn’t obtainable.

Correct stock administration will assist you to maintain inventory within the warehouse, and gross sales flowing.

Space Choice

It’s greatest to focus on native areas when promoting heavy objects. Be aware of costs, competitors and dynamics to pick out the better-suited areas for what you are promoting.

Clear Listings

Detailed product listings increase search rating and gross sales. Level out the advantages of your merchandise, with clear photos.

Additionally, remind prospects their choices to obtain a heavy and hulking merchandise by way of FBA. For instance, state that two folks can ship the product to a specified location.

Remaining Ideas

Amazon is all the time creating new companies to enhance sellers’ efficiency within the market. That’s the thought behind the Heavy and hulking FBA service. The New Amazon Heavy and Cumbersome FBA program permits sellers to develop their catalogs. This implies larger alternatives to extend their Amazon market share.

Now, sellers of cumbersome home equipment have a greater probability to enhance their efficiency within the market.

Sure, the Amazon FBA Heavy and Cumbersome program does require greater charges than common FBA listings.

However with the right inventory, analysis and planning, this could possibly be a really worthwhile possibility for Amazon UK sellers.


Esteban Muñoz is an search engine optimisation copywriter at AMZ Advisers, with a number of years’ expertise in digital advertising and marketing and e-commerce. Esteban and the AMZ Advisers staff have been capable of obtain unbelievable progress on the Amazon platform for his or her purchasers by optimizing and managing their accounts and creating in-depth content material advertising and marketing methods.